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Sounders Music can research the potential of your track automatically within target audiences which are defined with our research partners. One of the audiences that is defined is Traditional.
T

Traditional

Listening behavior
  • Radio 1
  • Radio 2
  • Radio 3
  • Classic FM

Classical composers are what this audience appreciates. That is what they listen to at home, and classical concerts are what they attend to more than any other target audience out there in the Dutch Music landscape.

Classical Music can sometimes range as far as Modern Classical or even a jazzy song, but they are not appreciative of anything outspokenly modern like Rock, Metal, R&B, EDM or Hip Hop.

They wouldn’t describe themselves as seekers for new talents at all, but they can be an attractive audience in the sense that they still do spend good money on CD’s /DVD’s as 50% of them still purchases music from the store. Only 19% of them are subscribed to a streaming service and that barely exceeds the percentage of them that still read music reviews in newspapers.

Being very light users of the internet still (approx. 1,5 hours per day), their main consumption comes through TV and radio.
Not surprisingly, they are the oldest segment in the Dutch Music landscape.

Track NameTraditional Rating
  1. Cover for Mondscheinsonate Adagio Sostenuto by Beethoven

    Mondscheinsonate Adagio Sostenuto

    Beethoven
    4.87
  2. Cover for Suites for keyboard by GfHaendel

    Suites for keyboard

    GfHaendel
    4.58
  3. Cover for Concierto de Aranjuez by Rodrigo

    Concierto de Aranjuez

    Rodrigo
    4.09
  4. Cover for Zauberflaute by Mozart

    Zauberflaute

    Mozart
    3.30

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